BRAND BUILDER. PROBLEM SOLVER. NEEDLE MOVER.
My background is the perfect mix of advertising and psychology. Getting inside the consumer’s mindset is where all insight begins. I never miss an opportunity to infuse performance-driven triggers into my strategic thinking and creative messaging.
I have a versatile voice that seamlessly transitions from direct to brand, traditional to digital and agency side to client side. Along my creative journey, I named Mattel’s all-time, best-selling action figure, “Max Steel”, and have been named honorary co-chairman of Read Across America for my published children’s book, Boris Ate A Thesaurus. You can tell I love words.
My philosophy is simple: Creative must be both memorable and measurable in order for a brand to be distinguishable and profitable. That’s a lot to pack into a headline, but I stand behind those words.
I bring tireless energy and relentless passion to every new pitch, project and production. I’ve won more than 30 advertising awards, but more importantly, I continue to win the respect and trust of colleagues and clients every day.
Info
Neil Steven Klayman
Irvine, California
Nsklayman@gmail.com